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The tab was later expanded again in November 2016 after Instagram Live launched to display an algorithmically curated page of the "best" Instagram Live videos currently airing. In April 2016, Instagram added a "Videos You Might Like" channel to the tab, followed by an "Events" channel in August, featuring videos from concerts, sports games, and other live events, followed by the addition of Instagram Stories in October. The tab was updated in June 2015 to feature trending tags and places, curated content, and the ability to search for locations.

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When children watch short-form videos, they learn to expect continual stimulation and fast-paced changes, which can cause problems when engaging in activities that require greater focus, such as reading. The Wall Street Journal reported that some parents are concerned about the effects of short-form videos on their children, as there is no way to disable Instagram or set limits. Researchers from the Guizhou University of Finance and Economics and Western Michigan University found that short-form videos like YouTube Shorts, TikTok, and Instagram Reels may make it easier for young adults and children to develop addictive behavior because short-form videos provide "short bursts of thrills".

User characteristics and behavior

  • Also in February 2023, Zuckerberg announced that Meta would start selling blue "verified" badges on Instagram and Facebook.
  • Instagram has been the subject of criticism due to users publishing images of drugs they are selling on the platform.
  • Instagram encourages users to make tags both specific and relevant, rather than tagging generic words like "photo", to make photographs stand out and to attract like-minded Instagram users.
  • It functions similarly to the Chinese video service TikTok, focusing on allowing users to create short videos already set to existing sounds from other clips.
  • The feature received a major update in September 2015, adding conversation threading and making it possible for users to share locations, hashtag pages, and profiles through private messages directly from the news feed.
  • Users can take photos and edit them using built-in filters and other tools, then share them on other social media platforms like Facebook.

Comments related to appearance on Instagram can lead to higher dissatisfaction with one's body. Lub & Trub 2015 showed that following more strangers increases social comparisons and depressive symptoms. However, Frison & Eggermont 2017 found that, among boys and girls, browsing could predict depressive symptoms; liking and posting seemed to have no effect.

Verified badges on Instagram

A Meta spokesperson explained, "We have fixed an error that caused some users to see content in their Instagram Reels feed that should not have been recommended. We apologize for the mistake." Despite the "TikTokification" of Reels and the parent company Meta spending millions on courting content creators, user engagement continued to lag way behind TikTok as of 2022. Users can also view statistics on their videos and see other user's videos that are trending in the Inspiration tab. The app includes some AI features and the ability to post directly to Instagram or Facebook. The app automatically begins playing videos as soon as it is launched, which CEO Kevin Systrom contrasted to video hosts where one must first locate a video. In June 2012, Instagram introduced "Explore", a tab inside the app that displays popular photos, photos taken at nearby locations, and search.

The company stated it was looking into concerns raised by the regulators and parents. According to the research, Instagram has a higher impact on appearance comparison than TikTok or Snapchat. The leak included presentations seen by company executives, and the findings mentioned CEO Mark Zuckerberg in 2020. Instagram caused the userbase to fall into outrage with the December 2018 update. If a piece of content is labeled false or partly false on Facebook or Instagram then duplicates of such content will also be labeled as false.

Britain's Office of Fair Trading approved the deal on August 14, 2012, and on August 22, 2012, the Federal Trade Commission in mexico restaurant toronto the U.S. closed its investigation, allowing the deal to proceed. On April 9, 2012, Facebook, Inc. (now Meta Platforms) bought Instagram for $1 billion (equivalent to $1,346,000,000 in 2024) in cash and stock, with a plan to keep the company independently managed. On April 3, 2012, Instagram released a version of its app for Android phones, and it was downloaded more than one million times in less than one day. On October 6, 2010, the Burbn Beta iOS app was made available through the App Store, though this was still just a prototype only. On October 21, 2009, the first web-based prototype of Burbn was released online, although it was basic and non-functional, it featured a registration waiting list.

The tool used color analysis, metadata components, and face detection of users' feeds. In 2015, Instagram was named No. 1 by Mashable on its list of "The 100 best iPhone apps of all time", noting Instagram as "one of the most influential social networks in the world." Instagram was listed among Time's "50 Best Android Applications for 2013" list. In the U.S., there is relatively little government regulation of social media content, with most content removal taking place on a voluntary basis by the companies.

Content when rated as false or partly false is removed from the explore page and hashtag pages, additionally content rated as false or partly false are labeled as such. On December 16, 2019, Facebook announced it would expand its fact-checking programs towards Instagram, by using third-party fact-checkers organizations false information is able to be identified, reviewed and labeled as false information. It was reported that these changes were primarily intended to discourage third-party clients replicating the entire Instagram experience (due to increasing monetization of the service), and security reasons (such as preventing abuse by automated click farms, and the hijacking of accounts). Microsoft launched a Hyperlapse app for Android and Windows in May 2015, but there has been no official Hyperlapse app from Instagram for either of these platforms to date. Instagram has developed and released three stand-alone apps with specialized functionality. In April 2019, Instagram added the option to "Checkout on Instagram", which allows merchants to sell products directly through the Instagram app.

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